Isio, a leading UK pensions advisory firm, has appointed Erin Hepher as its first Head of Marketing.

Erin joined Isio as the firm launched in March 2020 and became a permanent part of the Isio family on 1 October 2020. She is responsible for Isio’s client relationships marketing strategy and delivery. This includes firmwide corporate campaigns, and also content campaigns for targeted audiences.

Prior to Isio Erin set up and managed the Family Office for an Ultra High Net Worth family in London. Before that Erin founded Aura Events Ltd, a marketing agency that helped clients to build stronger relationships with their most valuable client audiences. Aura’s clients included Bain & Company, Bain Capital, Greenhill & Co., The Conservative Party, The Shard, and the Queen’s Diamond Jubilee River Pageant.

Over a decade Aura achieved sales of over £5m per year and employed 25 full time staff. Erin featured in Management Today’s ‘Top 35 Under 35’, a high-profile list of successful young women in UK business. Aura was sold to CTN Communications in 2014.

Based in London, Erin brings more than 20 years of experience to the role. She will oversee a team of five based all around the UK.

Andrew Coles, CEO of Isio, commented: “Achieving our vision and goals as a company requires the best talent across all areas of our activity, and Erin has already made a huge contribution to Isio’s trajectory as an independent company in the last six months. Her experience is invaluable to us and we’re delighted to have her on board permanently.

Erin Hepher, Head of Marketing at Isio, said: “Joining Isio at the moment of its separation from KPMG was such an exciting time. The pandemic has certainly added complexity, but I could not be more thrilled to support Isio’s growth journey as a permanent member of a national team filled with such talented, fun and creative individuals.”