African News Agency Appoints Vasantha Angamuthu as new CEO MWorld CEO, FEATURES, NEWS The African News Agency has announced the appointment of Vasantha Angamuthu as its chief executive officer. Angamuthu has worked as Chief Strategy Officer for Independent Media since 2014. Her achi...
Heineken Reveals Non-Alcoholic Beer in James Bond ad MWorld FEATURES, NEWS Heineken is pushing it’s zero alcohol beer, Heineken 0.0%, in its latest ad for James Bond as it increases ad spend behind its low and non-alcoholic options. The ad shows Daniel Craig refusing a ‘D...
Rwandan coffee Enters China Market, gains foothold MWorld FEATURES, NEWS As reported, Cathy is a Chinese consumer whose love for Rwandan coffee has grown significantly within just a month. Rwandan coffee has become her daily consumption since last month after she had ta...
Hollandia Yoghurt Partners Yemi Alade in New Campaign MWorld FEATURES, NEWS Hollandia Yoghurt, one of Nigeria’s leading drinking yoghurt beverage brands, has announced a partnership agreement with Miss Yemi Alade, an artiste, as part of a new campaign to celebrate the brand’s 15 years ...
Budweiser Appoints Rowan Chidgey as new UK marketing director MWorld FEATURES, NEWS Budweiser Brewing Group (BBG), which is part of global brewing company AB InBev, has hired a new UK marketing director to lead brands across its portfolio. Rowan Chidgey will be responsible for the...
The National lottery, Ghana Launches ‘Wotiriye *787# to Simplify lottery experience MWorld FEATURES, NEWS In partnership with the National Lottery Authority (NLA) a new lottery operative called Wotiriyɛ has introduced an exciting mobile phone-based game called *787#. Speaking at the launch, Director-Ge...
Asda Hires Anna-Maree Shaw as New Chief Customer Officer MWorld FEATURES, NEWS Asda has announced to the public of hiring a new marketing boss as it attempts to kickstart growth amid an increasingly competitive grocery sector. Anna-Maree Shaw will join the UK supermarket as c...
Just Eat battle ends with Takeaway.com as victor MWorld FEATURES, NEWS Online food ordering company Takeaway.com has won the battle for the UK-listed Just Eat with a £5.9bn all-share offer. The deal will create one of the world's largest meal delivery companies. &n...
PepsiCo unveils Mtn Dew Zero Sugar MWorld FEATURES, NEWS Mtn Dew is introducing a sugar-free version of its original soda nationwide on Jan. 13. PepsiCo, the brand's parent company, said in the release announcing the drink that the flavor of the beverage will remain ...
Mastercard Unveils augmented reality app in the Market MWorld FEATURES, NEWS Mastercard announced launching a new augmented reality (AR) app that brings card benefits to life. Consumers with a credit card backed by Mastercard can see, explore and access their card benefits through a pho...
